What Is The Point Of Siloing The Category If It Is Redirected To The Main Target Page?

In episode 271 of our weekly Hump Day Hangouts (https://www.youtube.com/watch?v=WJFUEV9o38E), one participant asked about the point of siloing the category if it is being redirected to the main target page. The exact question was: Hi guys, support told me to ask this question in here, thanks: I was going over the battleplan training and am confused on the categories. It was said we should do this: ""Permalink structure /%category%/%postname%/ Create main location pages to silo. Create category with same slug as page Setup 301 redirect to send the category page to the main target page."" What's the point of creating the category if we are just 301'ing it to the page? #websitesilo #silostructure #wordpresscategory More videos about SEO: https://www.youtube.com/watch?v=20AURKe0smg&list=PL1oO3mUVEcfpUc753HsfSJpvv4bicf5_M More videos about SEO Questions Answered on Hump Day: https://www.youtube.com/watch?v=OYv44gXnC68&list=PL1oO3mUVEcfo33kNReI6LwcM3MfgGoVpm Start with the Battleplan - your "Art of War" Playbook that combines decades of distilled SEO Experience and Cutting Edge Practices: https://ift.tt/2rmHAjA Ready to start OR grow profitable local digital marketing agency? Join the Semantic Mastery MasterMIND: https://ift.tt/2hBRPfl Stay up to date with the latest videos and training by subscribing to the Semantic Mastery Channel: http://www.youtube.com/subscription_center?add_user=semanticmastery Join the discussion live each week for FREE (or ask questions ahead of time): https://ift.tt/2jraJoK And, if you want to get notifications of upcoming weekly SEO Q&A webinars "Hump Day Hangouts" sign up here: https://ift.tt/1NZu6N2 Lastly, come join us in the Semantic Mastery Facebook group: https://ift.tt/1KpjAzH