Is There An SEO Benefit To Using A Custom GMB Domain Name Instead Of The Business site Extension?

In episode 288 of Semantic Mastery's weekly Hump Day Hangouts (https://www.youtube.com/watch?v=woZJ2yrGkhQ), one participant asked if there is a benefit of using a niche-related expired domain to a local business site. The exact question was: Hi Guys, I hope everyone is still well this week (smile) . . . I was wondering, if you can find an aged expired domain that is niche related and has a ""clean"" backlink profile, and you 301 Redirect it to a new local business site domain, is there any significant benefit to ""pumping up"" the aged domain by pointing MGYB services like Link Building, Press Releases, Syndication Network, and RYS Drive Stack to it, and if so, can you get away with 10X the amount of backlinks to it since it's not the ""money site""? . . . Thank you VERY much for your help as usual If you're an agency owner or consultant that wants to get more clients, grow your revenue and scale your team so that they can work less and earn more. If you want to learn more about this, go to https://ift.tt/3bS6SK2 Start with the Battleplan - your "Art of War" Playbook that combines decades of distilled SEO Experience and Cutting Edge Practices: https://ift.tt/2rmHAjA Ready to start OR grow profitable local digital marketing agency? Join the Semantic Mastery MasterMIND: https://ift.tt/2hBRPfl Join the discussion live each week for FREE (or ask questions ahead of time): https://ift.tt/2jraJoK And, if you want to get notifications of upcoming weekly SEO Q&A webinars "Hump Day Hangouts" sign up here: https://ift.tt/1NZu6N2 Stay up to date with the latest videos and training by subscribing to the Semantic Mastery Channel: http://www.youtube.com/subscription_center?add_user=semanticmastery More videos about SEO: https://www.youtube.com/watch?v=20AURKe0smg&list=PL1oO3mUVEcfpUc753HsfSJpvv4bicf5_M More videos about Lead Generation: https://www.youtube.com/watch?v=WSW-bwm-Lko&list=PL1oO3mUVEcfrS3wwtHTt6Ls24_8_ZAZJK More videos about SEO Questions Answered on Hump Day: https://www.youtube.com/watch?v=OYv44gXnC68&list=PL1oO3mUVEcfo33kNReI6LwcM3MfgGoVpm Lastly, come join us in the Semantic Mastery Facebook group: https://ift.tt/1KpjAzH